Background A leading retail brand sought to enhance in-store engagement and improve customer understanding of its product range. Traditional methods like posters and videos weren’t capturing enough attention, leading the brand to explore innovative solutions.
Solution The company deployed 3D holographic displays in key retail outlets, showcasing its product line in an engaging and interactive manner. Customers could view lifelike product models, rotate them virtually, and learn about features through touchless interactions.
Results
A 35% increase in foot traffic to stores with holographic displays.
A 45% boost in product inquiries, leading to higher conversions.
Improved brand perception, with customers associating the company with innovation.